Monday, February 20, 2012

How to Make Your Podcast Popular | Monster Article

There seems to be an attitude that podcasts are not valuable in online marketing. Some people think podcasts are just like amateur radio shows. But for marketers, podcasting is similar to a radio show because you can record it and put it online for people to listen to. Some people even make people pay to listen to their podcasts. You can send it out into the internet for free. Once you?ve built up an audience you can sell pretty much whatever you want to them. Here are just a few points about making your own business podcasts.

Write out a thoughtful plan for your podcast after you have decided what the topic will be about. But of course it is not necessary to account for everything down to the second of every minute. Sure that can help you ensure that you stick to your chosen time frame and it allows you to polish your material ahead of time but it is not absolutely required.

It can be a very easy and quick process to decide on the main topic and sub-topics, and then you want to know how long you?ll talk about each one. You could even mix it up between organized content plus more improvised conversation. Sticking to your topic is important, and your plan can help you with that. It?s true that people online are impatient and with short spans of attention, so don?t make your podcasts too long.

Be sure to optimize your podcasts before publishing. This is important because a podcast can get ranked in the search engines, too. You can add tags to your links and to the page on which the podcast is posted. The Liner and Show notes associated with a podcast can be optimized, too. Of course, just like with articles, make your podcast targeted to a topic, so when you do that you can optimize your headline. There?s no secret, you can do the same things to rank your podcasts and get targeted search engine traffic. If you do these things you stand the chance of getting more traffic and more exposure.

It jsut depends on what you?re doing, but recording podcasts with evergreen information can be very useful. Evergreen content is the recommended way to go if you can do that in your market. This is challenging in internet marketing but it can be done. Just see what kinds of topics you can find that have remained relevant. For the more current events and topically related events, it?s important to use the time stamp feature. Otherwise your listeners could get very confused. The idea, however, is to make your podcast worth listening to no matter when the listener comes across you. Podcasting allows you to establish yourself, drive traffic, build a list, and more. As a marketing method it is very effective for building an online business and build a list. If you cultivate it, then you can develop a following of loyal listeners which can become profitable. In time, hopefully your listeners will trust you enough to act on your various promotional recommendations.

There is more content available about merchant account there?s plenty of points not covered in this post, go to Author?s website to discover more.

Source: http://monsterarticle.info/how-to-make-your-podcast-popular.html

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